FAQ Cats Incredible Litter
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Here are some facts about Ammonia:
- Ammonia is a colorless gas
- Ammonia has a very foul odor
- Ammonia exposure is very dangerous to pets
- Humans can detect it at levels as low as 3 ppm
- Cats detect it at 1 ppm
- Ammonia is generated from a cat’s biological systems
- The smaller the pet the greater the danger
- The older the pet the greater the danger
Cats Incredible™ with Smell Squasher stops Ammonia from forming. At very low levels, Ammonia can cause eye, nose, throat, lung and skin irritation. At higher levels, it can cause nausea and vomiting, with intense burning of the eyes, nose, throat, skin and even death. With Cats Incredible™, cat owners can rest assured, knowing their cat’s litter box is providing a safe, ammonia-free environment.
- Even at low levels, just 3 parts per million (PPM) in the air, Ammonia creates a noticeably unpleasant smell.
- Despite current cat litter brands claiming odor prevention, more than 3 PPM of ammonia is often observed in the air after only a few days.
- Cats Incredible™with Smell Squasher ™stops ammonia from forming, with 0 PPM of ammonia observed in the air after more than 10 days in use.*
For cat owners looking for the best cat litter odor prevention available, Cats Incredible™ with Smell Squasher is the clear and safe choice for their furry companions.
* Independent field data from tests comparing Cats Incredible Smell Squasher technology to leading cat litter brands shows that it signiﬁcantly out performs all current offerings by preventing Ammonia formation over a 10 day period of time. The odor threshold for humans is just 3 parts per million (PPM) of Ammonia in the air.
Many cats end up in shelters because of litter box behavior issues. Since cats can detect ammonia almost immediately when it forms, high levels of ammonia can deter cats from using a soiled litter box. Cats Incredible™ prevents ammonia from forming, when used as directed, to keep cats using the litter box.
The package is a two-handled, bag with a side spout for the easy pour of litter. Both handles are ergonomically reinforced for comfort. The bag is also recyclable and non-pollutant. The bag for Cats Incredible™ was designed by our Founder, Joey Herrick and our Director of Marketing & Development, Betsy Martin and has been patented around the world because of its unique design and function.
Ricky the Rescue Cat is the inspiration behind Cats Incredible™ SuperKittyKataKalizmikKlumping Litter for Cats™! Ricky was rescued from a high kill shelter in Los Angeles and went on to star in a Super Bowl Sunday TV commercial for the Lucy Pet Foundation to raise awareness about the high rate of euthanasia of pets, especially in cats. Ricky was the cat who blocked the pass in the football spot. Each week, 80,000 cats and dogs are euthanized due to overpopulation. Ricky the Rescue is on a mission to help address the overpopulation of homeless pets. Today Ricky the Rescue is a rising star online with a loyal following on Facebook, Twitter and Instagram. Ricky is a highly discerning and hard working Spokescat of the Lucy Pet Foundation and does quality assurance for Lucy Pet Products.
No, you should never flush or dispose of Cats Incredible™ litter in a toilet or down any drain.
Safety and reliability are two of Lucy Pet Product’s highest priorities. Cats Incredible™ Smell Squasher technology is first and foremost formulated with the safety of pets. Cats Incredible™ Smell Squasher is non-toxic, non-hazardous and completely safe for pets. In addition, you can rest assured knowing that Cats Incredible™ Smell Squasher is not an acute oral or dermal toxicant, irritant, sensitizer, genotoxic, or a carcinogen. Unlike some major grocery store brands of litter, Cats Incredible™ DOES NOT contain Borates, rated as a reproductive toxicant in Europe. Lucy Pet Products does not use any Borates in any of our formulas.
Yes. Cats Incredible™ is used and recommended by leading Veterinarians because its prevention of potentially toxic ammonia in the litter box. The renowned Veterinarian and Author Dr Karen ‘Doc Halligan”, DVM serves as Chief Veterinary Officer for Lucy Pet Foundation and Lucy Pet Products. After studying the results of the third party field tests on our litter, and using it with her own cats, Doc Halligan has endorsed Cats Incredible™ primarily because it helps eliminate ammonia exposure as a potential cause of upper respiratory infections in cats.
Cats Incredible™ is available in Unscented and Lavender formulas, in 14lb and 25lb bags.
Exposure to Ammonia in cats may include the following:
- Panting or weakness
- Wet and runny nose
- Trembling limbs
- Loss of appetite
- Dull, squinting eyes
- Dull looking coat
- Hair loss
- Difficulty breathing
- Burns around the mouth
Our Lavender formula includes a light lavender scent. We DO NOT use a heavy fragrance (like most brands) to cover up the ammonia smell in the litter box because our Smell Squasher™ eliminates ammonia from